Events can provide a focus for stakeholder engagement, an opportunity for media, and a point of engagement for consumers.

Palin PR manage events specifically for brands an initiatives within the healthcare sector.

We deliver everything you need for your healthcare events and ensure they are an integral part of your effective overall PR plan. They can provide a focus for stakeholder engagement, an opportunity for media and a point of engagement for consumers.

Events need to be linked to the overall objective of the campaign. If the priority for PCFA’s Big Aussie BBQ is to set the agenda by being on Sunrise in the morning then the logistics of the event (location, timing, talent) need to be developed to deliver that.

No event stands alone. They act as an integrated tactic that helps contribute to the overall agreed objective.